Show up first, not eventually.
Fast pages, clean structure, and local SEO built around how your next client actually searches, so you're in the conversation before a competitor even loads.
What We Do
Businesses nationwide trust Obsidian Key to help them grow.
We combine high-performance websites, SEO, digital marketing, and the latest AI developments to help businesses attract more customers and turn online visibility into revenue.
Turn visitors into signed clients.
Every page is built around one job: moving someone from curious to contacted, with nothing in the way.
Results that compound.
Rankings, referrals, and reputation build on themselves. What you invest this month keeps earning clients months after it's done.
Selected Work
View All WorkRecent engagements.
More work is being prepared as current projects wrap. Each slot below is reserved for a real, permissioned result.
Project ImageSlot reserved - 4:3, real screenshot to come
Legal Services - Website Design
Law Firm Listing - Coming Soon
A new engagement for a law firm's brand and website is in progress - details and screenshots coming soon.
Short-Term Rental - Website Design
Sugar Cube
A dedicated booking site for a studio cabin in Pigeon Forge, TN - built to showcase the space, attractions, and guest reviews, with direct links to book on Airbnb.
Local Trade - Demo Build
Petra Plumbing
A demonstration build for a same-day plumbing company - the click-to-call hero and the service request form share the first screen, so a visitor can book without scrolling. Sample content throughout; not a client engagement.
Business Systems
When the software you can buy stops fitting, we build it.
Plenty of our work starts as a website and ends somewhere more ambitious. We've built practice management systems, client-facing portals, and the automation that connects them, for businesses that had outgrown what was available off the shelf.
Law practice management software
Matter tracking, document handling, deadlines, and client records built around how a firm actually runs, instead of bending the firm around whatever the vendor shipped.
Payment processing portals
Secure, branded payment and invoicing flows clients complete on your site, rather than being handed off to a third-party page that quietly costs you trust.
Intake automation
Capture, qualification, routing, and follow-up wired together so a new inquiry is acknowledged in minutes and never sits in an inbox overnight.
Progressive web applications
Installable, offline-capable apps that run from a browser on any device: no app-store gatekeeping, no separate iOS and Android builds to maintain.
Websites engineered to convert
State-of-the-art sites built to turn clicks into qualified leads, with the speed and search structure to get in front of those clicks in the first place.
And whatever the work demands
Dashboards, integrations with the tools you already run on, internal software that replaces a spreadsheet nobody trusts anymore. If it can be built, it's worth a conversation.
Process
A white-glove process, start to finish.
No black boxes and no chasing status updates. Four stages, one point of contact throughout.
- 01
Discovery & Strategy
A working session on your services, ideal clients, and competitive set. We leave with a clear brief, not a questionnaire.
- 02
Design & Build
You'll see real design, not mood boards: working pages built in the actual medium, refined with you in focused review rounds.
- 03
Launch
Domain, hosting, analytics, and search console configured and verified. We stay on until it's genuinely done, not just deployed.
- 04
Grow
For retainer clients, launch is the starting line. Monthly strategy, content, and iteration keep the site compounding in value.
Why Obsidian Key
Positioned like the businesses we build for.
We stay focused on established, reputation-driven businesses on purpose. Specialization is what lets us move fast without guessing.
Built for businesses that compete on trust
Every decision (from information architecture to page speed) is made for how people choose who to hire for something that matters, not how they pick a restaurant.
One senior team, start to finish
No hand-offs to a junior account manager after the sale. The people who scope the work do the work.
SEO-literate design
Search structure and Core Web Vitals are part of the design brief, not a retrofit after launch.
Clear communication, always
You always know where things stand: no jargon-filled dashboards you need us to interpret.
In Their Words
What it's like to work with us.
The site was live in under six weeks and it's the first time our website has actually matched how we want to be perceived. Clients mention it unprompted.
What stood out was the communication: one point of contact, clear monthly updates, no chasing anyone down for a status update.
We'd tried two other agencies before this. The difference is they actually understand how a company like ours gets chosen, not just how to build a website.
Pricing
Three ways to work together.
Every engagement is scoped to the business. These tiers are a starting point for the conversation, not a fixed menu.
Tier 01
Core
A clean, credible website for businesses that need a solid foundation online and nothing they don't need.
- Up to 5 pages
- Mobile-first responsive design
- Core on-page SEO setup
- Contact & lead capture form
- Launch support & handoff
Most Popular
Tier 02 - Most Popular
Signature
The engagement most clients choose: a complete website plus the monthly retainer that keeps it working.
- Everything in Core, plus:
- Full multi-page site & service pages
- Monthly SEO & marketing retainer included
- Google Business Profile management
- Monthly reporting & standing strategy review
- Priority turnaround on requests
Tier 03
Bespoke
Fully custom design, business systems, and a multi-channel retainer for businesses that want a dedicated strategist in their corner.
- Everything in Signature, plus:
- Fully custom design system
- Business systems & internal tools
- Advanced multi-channel marketing retainer
- Content strategy & authorship
- Dedicated strategist & quarterly planning
- Conversion rate optimization program
No pricing shown by design: every quote is scoped to your business's size and goals.
Get Started
Tell us about your business.
A short conversation is usually enough to know whether we're a fit. No pressure, no scripted sales call.